To meet the changing market requirements and with a view to implementation of the strategy of activities increasing the entrepreneurship’s and regional economy's innovativeness, as well as the need to apply advanced promotional tools the partners of the Business in Małopolska Centre- Małopolska Province, Małopolska Agency for Regional Development S.A., Kraków Technological Park Sp. z o.o. and Małopolska Industrial Parks Sp. z o.o., decided to rebrand the logotype of the Business in Małopolska.
A new, modernized logotype of the Business in Małopolska Centre reflects the character of CeBiM as an institution promoting investments and economy and improves brand recognition.
To unify the message applied in the region in a variety of projects undertaken by CeBim in cooperation with business environment institutions, entrepreneurs and local government units, we kindly ask you to use the new visual identification of the Business in Małopolska Centre in all materials and publications. Maintaining a coherent and uniform message increases the effectiveness of jointly undertaken activities supporting the investment process and internalization of the SMEs sector, and it will strengthen the economic "Business in Małopolska" brand in Poland and abroad.